Add note about installing Pillow requirements. See #1712

docs/_inc/_install-pillow.md

@@ -0,0 +1,24 @@
+``````{note}
+After generating a project, then running `make install`, if you see an error message `ERROR: Failed building wheel for Pillow`, then you need to install Pillow's dependencies.
+
+`````{tab-set}
+
+````{tab-item} macOS
+```shell
+brew install zlib libjpeg
+```
+````
+
+````{tab-item} Linux
+```shell
+apt-get zlib libjpeg
+```
+````
+`````
+
+You will then need to run `make install` again.
+
+```{seealso}
+See also the Pillow documentation [External Libraries](https://pillow.readthedocs.io/en/latest/installation/building-from-source.html#external-libraries) for additional libraries that you might need.
+```
+``````

docs/install/create-project-classic-ui.md

@@ -168,8 +168,13 @@ make install
 ```
 
 This will take a few minutes.
+☕️
+
 When the process completes successfully, it will exit with no message.
 
+```{include} /_inc/_install-pillow.md
+```
+
 
 ## Start Plone
 

docs/install/create-project-cookieplone.md

@@ -239,6 +239,9 @@ First the backend, then the frontend will be installed.
 
 When the process completes successfully, it will exit with no message.
 
+```{include} /_inc/_install-pillow.md
+```
+
 
 ## Start Plone
 

docs/install/create-project.md

@@ -307,6 +307,9 @@ First the backend, then the frontend will be installed.
 
 When the process completes successfully, it will exit with no message.
 
+```{include} /_inc/_install-pillow.md
+```
+
 ````{note}
 If you used a Plone core package name, then `make install` will return an error message such as the following.